News & Notes from Drum Creative

5 Tips for Creating a Great Logo Design

Written by Keith Hodges, October 17th, 2017

Whether you are a large company or a small business owner, the logo design you choose to represent you is one of the most important… READ MORE

3 Tips for Using Anchor Text for SEO

Written by Keith Hodges, October 10th, 2017

Is your SEO investment working for you? Here are a few tips related to anchor text. When building backlinks or creating internal links to pages… READ MORE

3 Important SEO Tips

Written by Keith Hodges, October 2nd, 2017

It’s frustrating when you post a new piece of content on your website, only to realize that you aren’t getting any traffic. You put in… READ MORE

The Creative Face of Web Design

Written by Keith Hodges, September 27th, 2017

illustration showing several different face hair types

Websites can handle all matter of media: whether your content is image-heavy, full of video clips, or you add in the occasional GIF, the format… READ MORE

Why Does Responsive Design Matter?

Written by Keith Hodges, September 18th, 2017

responsive web design example on laptop, desktop, tablet, phone

As of 2015, 13% of adults access the Internet through mobile devices only. Most users reach the same site through a combination of laptops, tablets,… READ MORE

How to Pick Your Trade Show Booths and Peripherals

Written by Keith Hodges, September 12th, 2017

Sizes, banners, posters, tabletop displays, and a host of other considerations go into the design of trade show booths. Obviously, your budget is a… READ MORE

3 Web Design Tips for a Better User Experience

Written by Keith Hodges, August 22nd, 2017

man drawing a user interface concept for a web design

Web design isn’t only about making your site appear professional and good-looking. It’s also, and perhaps mainly, about making sure that your site is designed… READ MORE

SEO Using Keywords and Content to Give Your Customers What They Are Searching For

Written by Keith Hodges, August 15th, 2017

cartoon of business man standing on building with telescope and brief case searching the skyline

Search engine optimization is not just about matching your content to exact keywords in long tail phrases; it’s about user engagement and being a trusted… READ MORE

Graphic Design for Strong Rebranding

Written by Keith Hodges, August 8th, 2017

Instant recognition is one of the most important facets, and goals, of strong marketing. You want your customers to know at a glance that a… READ MORE

The Worst Branding Mistakes Small Businesses Make

Written by Keith Hodges, August 1st, 2017

What comes to mind when you think about great branding? Examples include the Wingfoot symbol for the Goodyear company, the Michelin tire man, the UPS… READ MORE