Your web design can make or break your business. Customers are cautious to provide information to a site that they think will give them spam, and they won’t give payment information to anything that appears to be a scam. So having a good design is essential to the success of your website and your business.
How do you know if your website has a good design?
- It is easily accessible from a variety of platforms. Use Google analytics to see which devices are being used to bring traffic to your site. A few years ago, these statistics typically focused on different operating systems: most of your visitors used Windows, a growing number used some version of Apple OS, and a small but persistent percentage were on Linux. But now you have a variety of platforms coming to your site including game systems, smart TVs, and phones. Every function of your site, not just the store, needs to be easily navigated across every device and any pop-ups should avoid blocking accessibility.
- It’s user-friendly. People notice problems more than they notice good design, and this applies to more than just websites. One of the best measurements of your site’s design quality is a seamless design that allows the user to focus on the content and getting the information they were looking for rather than being distracted and losing interest.
Since it is such an important business tool, consider hiring a professional to design your business website.
Our web design experts have the experience and expertise to design your site and help you reach the audience you are trying to speak to.