Grassmats USA Logo

Before

After

The Problem

As we were working with Grassmats to build their new website we began to recognize that their current logo would not fit the new design. The original logo was very hard to read and looked dated, even though it was only a couple of years old.

Our Solution

Working on a logo takes time and research. After learning more about their product and who their customer was, Drum Creative knew their logo needed to have a logo that presented innovation. We wanted to create a clean icon that still showcased what the product did by illustrating grass growing through a black mat. We used an italic san serif font to give the impression of forward movement. Now their logo truly represents their brand in an innovative and visually pleasing way.

Services Provided

Stop losing valuable customers to confusion

Connect with them through a clear, consistent message and design.