Hanover Mortgage

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The Problem

Over the past 20 years, Hanover Mortgage has grown to be an important part of the Upstate by developing relationships with home buyers to provide expert, personalized service with integrity. They were in need of updating their website. They were frustrated with the design, the navigation, and the fact that it wasn’t getting traffic.

Our Solution

By collaborating with Hanover, we created an engaging story for their website visitors, to quickly understand who they are, what they do, what services they offer and how to get started with a mortgage loan application in less time than it takes to open up Zillow to start their new home search.

For the overall website, we wanted the look and feel to be a clean, streamlined approach with a clear story being told on the homepage and to feature each loan officer more prominently (as requested by the client). Along with the unique and eye-catching design of the site, we coded some smooth hover effects. We also optimized the website for search using our proven SEO methods to ensure that our client can be found in search results. They will be taking advantage of our SEO Workbook plan so we can not only track their analytics but continue to improve their rank for various targeted keywords.

Services Provided

Stop wasting money on a fancy web design that doesn’t work.

Build a website that stands out from your competition