Before
After
The Problem
Identification Systems Group helps companies keep people, places, and things secure with the right identification, security, and tracking solution. They were frustrated that they couldn’t update their website easily. approached us to redesign their website to incorporate a better way to inform their visitors about the plethora of solutions they offer.
Our Solution
We discussed the importance of clarifying their message, and we guided them through the Story Brand framework to help clarify that message into an elevator pitch, and then convert that message into a simple wireframe that displayed the order and flow of the message. After crafting their brand’s message for the homepage, our team was able to create a well-designed, dynamic website, that showcased their products and solutions clearly. The website design included a custom functionality where visitors can select answers to a series of questions, and it auto-populates the solutions that are best suited for their needs. They now have complete control of their website to add products or create custom pages on their own.
Services Provided
- Brand Story, Logo Design, Web Design
