New Horizon Logo



The Problem

New Horizon was not very happy with their current logo and knew they needed a change. The gradient with the words knocked out and white was very dated, and didn’t fit the design standards needed for social media, their website and materials.

Our Solution

After consulting with them, they really wanted us to make sure we showed some kind of icon with a power grid in it. As a supplier to electric Cooperative’s that kind of icon would be very relatable. We wanted to stick with their color scheme, but get away from a true gradient. We broke up a gradient colors with solid colors and the powerlines.

Services Provided

Stop losing valuable customers to confusion

Connect with them through a clear, consistent message and design.