The goal of an experienced salesperson is to provide a stress-free and informative shopping experience. But employees can’t work 24/7, and you’ll miss out on sales. With a professional web design, your business can continue to grow continuously. These are the top 3 reasons your website should be your best employee.
1. Guaranteed Visibility
Having a well-maintained website ensures a considerable increase in visibility for your brand. Studies show that 70-80% of people research a company online before visiting the business or purchasing something. Only 25% of businesses are investing in online marketing, so offering this service will separate you from the competition. It is important to note that SEO (Search Engine Optimization) on your website will rank you higher in the search results, and bring in even more traffic. If you want to compete online, site optimization is no longer an option, and you should make room for SEO in your marketing budget each year.
2. Set the Tone of Your Business
Employees need to model the mission and overall message of the company they represent. But humans make mistakes, and it can be challenging to share your vision with the world if you don’t have a designated space for it. Having a website makes this easy, as you can adapt it to fit your changing business’s needs. Visitors to your page will appreciate getting to know the person behind the business as well, and this will lead to an increase in sales.
3. The Future of Business is Mobile
Researchers have found that twice as many interactions with brands occur through mobile phones than any other means, so it is essential to make sure your website is mobile-friendly. If it’s not, it’s time to renovate. You won’t want to miss out on mobile traffic – it’s one of the fastest ways to grow your brand.
More and more brands are building or updating their professional websites to stay current with media trends. Recent studies support the fact that having a website will significantly increase traffic to your brand. In an increasingly tech-savvy society, don’t miss out on your piece of the pie.
We have been developing and designing successful websites for more than ten years, and we have a talented team of designers, programmers, and content strategists to ensure you get a website that represents your business and creates a competitive online presence. Contact us today to start a conversation about your specific website needs. We look forward to talking with you!