The coronavirus has upended most of our lives in recent weeks. With social distancing requirements and restrictions on dine-in operations, restaurants have had to adapt their businesses quickly to be able to continue to serve their customers. From curbside pickup to online and phone ordering and delivery, many restaurant businesses have had to get creative rather quickly to stay afloat and operational during this challenging and uncertain time.
Adapting to the New Normal
Many restaurant owners are adjusting to their new normal and looking for ways to continue to attract customers and fulfill orders. This is an unprecedented time, and it is uncertain when many restrictions will be lifted on social distancing requirements. It is more important than ever to ensure that your restaurant business has a visible and unified online presence to meet customer demand for the foreseeable future.
Your Website Is Your New Storefront
With many restaurant locations unable to allow dine-in customers, most people are turning to the internet to search for menus and place orders with their favorite local restaurants. While it is not necessary to completely redesign your website due to recent changes, it is critical to make a few adjustments to bring your menu and ordering options to the forefront of your restaurant’s home page.
Update Your Menu & Ordering Options
You must make it as quick and easy as possible for your customers to view their dining options and place an order. Make sure your menu is up to date with pricing and offerings and ensure it is on your restaurant website’s homepage for quick access by customers. Whether you take online orders or prefer phone orders, make it clear to your customers alongside your menu how to place their order with your establishment.
Adapting your offerings and updating your website will allow your customers to keep frequenting your business throughout this period. We appreciate our local restaurants and understand that you are having to work swiftly and strategically. We hope these tips are helpful for you as you continue to adjust to the changes brought about by the coronavirus.