21
Mar
2013

What’s Under the Hood?

by Drum Creative Team,
Client Experience On Our Minds Online Marketing & SEO Search Engine Optimization Website Design
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The technology that keeps our websites humming like a well-oiled machine.

Well-oiled MachineThe technology world changes daily and we do everything we can to stay on top of it all so our websites stay fresh and powerful.

Below is a list of some of the technology that we use and an explanation of what it does for you:

ZURB Foundation 4 + Reverie

Foundation is an extremely advanced, responsive front-end framework for rapid web development. It lays the groundwork CSS and Javascript for smart, mobile-first websites. It also provides some cool tools for creating responsive modal windows, tooltips, custom forms and more. Reverie is an HTML5 WordPress framework that is built on Foundation.
ZURB Foundation
Reverie

Amazon Web Services S3 + UpdraftPlus Backup

We use a WordPress plugin called UpdraftPlus Backup to make automatic daily backups of all our websites to Amazon’s S3 storage. So no matter what storm comes along, we always have an offsite backup of your database and all your files.
Amazon Web Services
UpdraftPlus Backup

Adaptive Images

Adaptive Images detects your visitors’ screen size and automatically creates caches, and delivers re-scaled versions of your website’s images. Why? Because your site is being increasingly viewed on smaller, slower, low bandwidth devices. On those devices, your desktop-centric images load slowly, cause UI lag, and cost you and your visitor’s un-necessary bandwidth and money. Adaptive Images fixes that.
Adaptive Images

Modernizr

Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the site visitor’s browser and allows us to write conditional code to provide the best experience for everyone.
Modernizr

Conditionizr

Conditionizr is a close cousin to Modernizr. It detects browser vendor, touch features and retina displays allowing us to serve conditional JavaScript and CSS files.
Conditionizr

jQuery Waypoints

Waypoints is a magical bit of pixie dust that triggers events when a person scrolls to a certain point on a web page. It is typically used for sticky menus, but can be used in numerous creative ways.
jQuery Waypoints

Typekit

Up until a few years ago, your font choices for a website were at the mercy of whatever fonts your site visitor had loaded on their computer. Typekit opens the door to beautiful typography by offering an excellent collection of fonts for use on the web. It is also an extremely fast font server and an indispensable tool for us.
Typekit

Better WP Security

Better WP Security is THE definitive WordPress security plugin. We have yet to have a website be hacked that has this plugin installed. It brings a plethora of security features and modifications to protect you from the meanest hackers out there.
Better WP Security

Other security tools we include:

Email Address Encoder

Email Address Encoder prevents email harvesters from crawling your website and snagging your email address for their spam lists.
Email Address Encoder

Growmap Anti Spambot Plugin

This anti-spambot plugin  adds a client side generated checkbox to your blog post comment form asking users to confirm that they are not a spammer. It is more user-friendly than a captcha and because the box is generated via client side javascript that bots cannot see, it stops nearly 99% of all automated spam bots.
Growmap Anti Spambot Plugin

Advanced Custom Fields

Recently Advanced Custom Fields has become one of my favorite tools. This is the tool I use to make our clients’ lives easier. This makes it super easy to add user-friendly fields to custom post types for things such as portfolio items, properties, products, etc.
Advanced Custom Fields

Gravity Forms

Every WordPress website should have Gravity Forms on it. Period.
Gravity Forms

WordPress SEO

I remember the day I first installed WordPress SEO on our website. I believe we jumped up six pages on Google just by installing it. This plugin is the most powerful SEO tool that I know of and gives you full control of all your SEO keywords, titles, and descriptions.
WordPress SEO

Redirection

This little plugin allows us to preserve your search engine links from your previous website. The little things we do to give you the best search engine rankings.
Redirection