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How to Use Video Marketing to Recession-Proof Your Business

Written by Keith Hodges, August 31st, 2020
video marketing being used city-wide
Economies go up and down but some businesses weather the curves better than others. How do you build an online presence that’s strong enough to… READ MORE

User-UnFriendly Mistakes

Written by Keith Hodges, March 3rd, 2020
frustrated man from a poor user interface on his laptop
Hello there, I am your typical website visitor. When I first enter your site, I start out with a reservoir of goodwill. I expect that… READ MORE

Business Website Design: Professionalism Matters

Written by Keith Hodges, September 16th, 2019
illustration of six characters holding five yellow stars
Would you trust your TV commercial production to a high school student? No. You’d trust professionals employed in a production department though. Would you trust… READ MORE

The Cost of Hiring an Expert Web Designer

Written by Keith Hodges, July 26th, 2019
expert web design team working on a website strategy
When you want a professional website that offers the functionality that you desire, it’s essential to work with a web development company. Understanding the costs… READ MORE

Which Web Design Company is Best For My Organization?

Written by Keith Hodges, June 4th, 2019
red stamp impression with the words "best choice"
Many companies have heard about sites where it is possible to “create your own website.” These do-it-yourself sites typically provide only the minimum in website… READ MORE

How to Find Your Online Business on the Search Engine Results Page

Written by Keith Hodges, April 3rd, 2019
man pointing to online search box
Are you having a hard time building an online business? It could be due to the lack of traffic your site receives. While creating quality content… READ MORE

Hiring an Agency vs. Individual Employee

Written by Keith Hodges, February 18th, 2019
man opening shirt revealing a message, "find the right people"

Hiring an Agency vs. Individual Employee

When a company needs to add services to their current repertoire, they generally have one of two options: to… READ MORE

How Can You Successfully Brand a Small Business?

Written by Keith Hodges, August 20th, 2018
large man shaking hands with small business man illustration
When people think of successful brands, they usually imagine large, universally-known companies, sometimes even if they carry a negative connotation. But you don’t have to… READ MORE

How to Create Customer Profiles to Reach Your Users

Written by Keith Hodges, July 16th, 2018
four silhouettes for customer user profiles
Every business has a different motivation for serving their customers. Even if you sell one core service, people are coming to you for a variety… READ MORE

How Do You Know If Your Website Has a Good Design?

Written by Keith Hodges, July 9th, 2018
web design project on iMac computer
Your web design can make or break your business. Customers are cautious to provide information to a site that they think will give them spam, and they… READ MORE
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Drum Creative
864.254.6096

35 Cessna Ct, Suite C
Greenville, SC 29607

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