A research project by Tilburg University determined that there are over 5 billion pages on the indexed web. In such a competitive market, it’s important to make sure that your website is well-designed; however, there are many common web design mistakes that business owners overlook.
If you want to increase the quality of your web page and increase the viewership of your business, here are three of the most common web design mistakes you need to avoid.
1. Walls of Text
One of the easiest ways to lose user attention is by utilizing long, blocky walls of text in your web design. Thankfully, however, this is an easy issue to fix, as the strategic use of images, videos, and other visual media will help to keep your viewers’ attention.
To understand this problem, put yourself in your viewers’ shoes. Would you rather look at a page consisting only of text, or would you prefer a page with organized visuals that help to enhance your understanding of the content?
2. Clunky and Hard to Navigate Sites
If a user can’t properly navigate your webpage, then how can you expect to increase, or even keep, your viewers? While your page might seem easy to use at a glance, you have to consider the perspective of someone unfamiliar with your site. In order to fix this issue, it’s important to put extra attention to making sure that your website is organized and easy to use.
3. Generic and Low-Quality Content
No one wants to waste their time visiting a site unless it has quality content that’s relevant to them. While marketing, SEO, and other variables will bring viewers to your site, the reason they will continue to come is your content. As a result, it is of the utmost importance that an intense effort is made to review and assess the quality of your content.
Get Help From an Expert
While it is easy to identify the issues with your page and its web design, it can be difficult to actually fix them. This is why it’s important to work with professionals that have a lot of industry experience. Considering the importance of your website to your business’s success, it’s important to make sure that you’re working with people who know exactly what they’re doing.
If you’re looking for help improving and reworking your site’s web design, start a project with us! We have been working with web design for over 15 years and have some of the most qualified experts at our disposal.