SEO from Drum Creative

SEO and the Battle of the Bots

Written by Keith Hodges, November 1st, 2018

Online content has evolved a lot over the past few years. Even if you set aside the video marketing, the highly graphical content that large… READ MORE

Boring Pictures Are Bad for Business: Use Good Media Instead

Written by Keith Hodges, October 22nd, 2018

Long-form articles and blog posts are good for business. Whether your marketing team is firmly entrenched in inbound marketing or a content blog is just… READ MORE

Three Reasons to Design Your Website on WordPress

Written by Keith Hodges, October 1st, 2018

WordPress web design page viewed on computer screen

If you need a website, customized and professional web design is the only way to go. Not only does that give your customer the best… READ MORE

Web Design is Word Design: How Good Web Design Makes Your Content Stand Out

Written by Keith Hodges, September 6th, 2018

web design content pictured on a piece of paper

Most of your traffic isn’t going to your site directly. Unless your website is a staple homepage like Google or such a frequent destination that… READ MORE

Why SEO (Search Engine Optimization) Is A Must Have

Written by Keith Hodges, June 11th, 2018

Search engine optimization, or SEO, is a must-have for businesses looking to establish themselves as a competitive brand online. In the past, you could set… READ MORE

Web Design Plus SEO Equals Superior Inbound Marketing Opportunities

Written by Keith Hodges, May 21st, 2018

inbound marketing sign stuck to a dart board

In the distant past, SEO (search engine optimization) meant displaying a particular keyword on your website. Some folks took it to the extreme and repeated… READ MORE

3 Reasons to Redesign Your Website This Summer

Written by Keith Hodges, April 9th, 2018

businessman sitting at desk on beach working on redesign of his website

As summer approaches, most people are looking forward to a break from school, family vacations, and working on their tans. However, for your business, it… READ MORE

Why Is It Important to Have a Professional SEO Plan?

Written by Keith Hodges, March 26th, 2018

chalkboard illustration of a professional SEO plan

There are multitudes of competing tools for organizing keywords and metrics, but all they provide is raw data. Knowing how to measure that data and… READ MORE

Why Search Engines Favor SSL and How We Utilize Encryption for SEO

Written by Keith Hodges, March 12th, 2018

SSL is a standard security technology that encrypts data exchanged between a web server and a browser. SSL is common in e-commerce and websites where… READ MORE

Getting Started with Google Analytics to Create Customer Profiles

Written by Keith Hodges, January 22nd, 2018

illustration of man in front of three monitors studying analytics and seo data

Google Analytics will quickly become your most important hub of customer-tracking information. It amasses all of your metrics regarding incoming customer traffic, retention, and how… READ MORE